Develop a tourism marketing strategy to promote the natural and cultural assets of the Wet Tropics region, increasing environmental awareness and value through experience with nature.
Why it is important?
A clever marketing campaign can increase visitor numbers to the region, but also raise awareness within local communities of the value of the natural and cultural environment. Establishing a strong link between the natural environment, employment and regional development brings an added incentive for local communities to support good conservation and environmental management.
Local Landscape:
Regional
Regional Theme:
Sustainable Industries